You recognize the name on the badge before you recognize the face under it. You've read this person's comments on a public docket, or their posts, or a newsletter they write, for a year or two — closely enough that you could summarize their position on a specific question without looking anything up. They are now standing in front of you at the coffee station, reaching for the same carafe, almost certainly unaware that you exist. The familiarity you feel is real. It just runs in one direction, and the first few seconds go better once you've noticed that.

Naming the asymmetry out loud

Most people handle this one of two ways, and both read a little off. Overplaying it — “I feel like I already know you!” — asks the other person to catch up to an intimacy they haven't built yet. Hiding it — a flat “hi, nice to meet you” as if this were cold — wastes the one thing you actually have on your side, which is that you're not starting from nothing. The plainer version works better than either: a short, accurate sentence that says exactly what's true. “I've been reading your comments on the docket for a while, good to finally meet you” does the job in one line, gives the other person an accurate starting point, and doesn't ask them to pretend they knew you first.

What actually proves you're not guessing

Generic flattery is cheap, and most people who write in public for a living can spot it instantly — it's the fifth version of the same sentence they've heard this month. What lands instead is one specific detail: the actual line from their comment that stuck with you, the particular slide in a talk, the point in a post you keep thinking about. It proves you read the thing rather than skimmed the headline, and it hands them something concrete to respond to instead of a reflexive thank-you. This is also where the conversation can actually start, rather than where it politely ends.

Sending the request while the context still travels with it

A connection request that arrives three days later with no note attached asks the recipient to do all the remembering themselves — which badge, which event, which conversation. Send it the same day, with one line about where you met and what you talked about, and it turns a notification most people ignore into one they actually open. The three jobs a paper card used to do — prove who you are, carry your details, signal that the conversation mattered enough to continue — are exactly what that one line still has to do, just written out by hand instead of printed on cardstock.

When the asymmetry runs the other way

Sometimes you're the one who's been read, not the one who's been reading. A stranger approaches already knowing your last conference talk, or a comment you made somewhere public, and the same plain naming works in reverse: a direct, specific question about what they actually want from the conversation beats either of you guessing at it in the dark. Treating a warm first conversation as settled business is the same mistake in a different shape here, too — a good opening exchange, however well it started, still has to survive a second one before it's actually a connection and not just a mutual read.

Worth a look in the directory

  1. RAPS AI in Regulatory Conference 2026 — a flagship where names from the public comment record show up in person
  2. BIO-Europe 2026 — a partnering-heavy event built around exactly this kind of first meeting

More from Save the Date

  1. The business card nobody carries anymore
  2. The introduction is not the deal
  3. Networking for people who hate networking

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